Darlena
Darlena is one of the UK’s leading suppliers of luxury leather watch straps and watch bracelets. It is a British heritage brand that has been offering an extensive range of products to prestigious retailers and international brands for over half a century.
Established in 1966, this Dorset-based company was founded as a premium supplier of one-piece straps to exclusive addresses such as Harrods and Fenwick of Bond St. For three generations it has counted Omega, Seiko, Asprey and Garrard as loyal clients and during this period its watch straps have been worn by senior members of the British Royal Family including King Charles III.
Darlena has remained a family-run business and continues to pride itself on surpassing standards in leather, offering customers the highest-grade materials and luxurious leathers. Its collections offer unique straps, from the traditional to the contemporary, in a range of colours that add refinement to timepieces. Its straps are rigorously tested against colour loss, water and perspiration absorption, trialled on a pull and twist test to ensure strength and anti-stretch abilities. Furthermore, its leathers are from non-endangered species and carry the CITES certificate.
The Darlena team processes more than 20,000 items per week supported by a long-standing no minimum order policy. They put customers first by providing quality products, excellent service and friendly advice.